Raising money for COVID-19 victims with NBA basketball legend Bill Walton

Events.com helps event organizers to browse, create, and promote local events with event software management and ticketing solutions. The startup, founded in 2008 and located in La Jolla, CA, offers on-site checking, on-site sales, promotion tools, virtual events, and sponsorships. Events.com is a fast-paced tech company disrupting the events industry.

The challenge

To launch an engaging fully-responsive multi-page website within five days that promotes Bike for humanity's mission in compliance with the CDC's guidelines.

The website's goal was to encourage American families to take a virtual ride in their neighborhood and make a donation for those affected by the COVID-19 in the middle of the pandemic and during one of the biggest layoffs in the American history.

We were thrilled to receive such an opportunity and challenge, but there was a tiny problem: There was no brief, no content, and no time.

The solution

After working non-stop closely with the client to meet our deadline, we could launch the following product.

Single-page Website for first edition of Bike for humanity.

Web Mobile version displayed a video of Bill Walton riding his bike.

Third-party integration: Instagram feed.

Website redirected participants to the events.com ticketing page.

The results

bikeforhumanity.com received over 12K visits in 20 days.
Over 1500 participants ride and donated for Bike for humanity.
Over 500 organizations and media outlets across the country shared Bike For Humanity's mission and website.
We helped our customer raise 100K USD within 30 days. All net proceeds went to Champions for Health, Father Joe's Villages, Feeding America, Feeding San Diego, and Get Us PPE.
We sponsored the event together with big brands like Shimano, Morgan Stanley, Bell, Columbia, and more.